Excerpt of news release taken from Sobeys Inc. 04/15/2014
To encourage more Canadians to get cooking, Sobeys is participating in Jamie Oliver’s Food Revolution Day, a global day of action for people to make a stand for good food and essential cooking skills.
On April 28, Sobeys will launch Canada’s Biggest Potluck Party challenging Canadians to host a potluck leading up to Food Revolution Day on May 16. When participants share a post or photo of their potluck with the hashtag #PotluckChallenge, Sobeys will donate $1 to the Cooking Toward Independence Project.
The new initiative run by the Children’s Aid Foundation will improve the lives of young people leaving the child welfare system across Canada when they turn 18 by funding cooking skills workshops that teach them how to prepare nutritious meals and create access to healthy food. These young people are faced with the overwhelming task of establishing their independence with little or no support and the Cooking Toward Independence project will provide them with a step in the right direction to achieving success in all facets of their lives.
“I’m so proud to have partnered with Sobeys and to have them join in my Food Revolution Day movement,” says celebrated chef Jamie Oliver.”Cooking is a critical life skill that everyone should have, and Sobeys’ research shows that too many young Canadians don’t know how to cook. Working together we’re committed to changing that.”
Beginning today to April 28, Canadians are invited to test their own kitchen savvy and compare their skills against others with an interactive quiz available at www.BetterFoodForAll.com. The website also includes information about Food Revolution Day and, later this month, will feature potluck inspiration and the #PotluckChallenge photo stream.